No One is a Stranger
Brand Identity & Packaging Design
Self-initiated Project: Botivo Rebrand
The visual identity reflected the narrative of Botivo, emphasising its unique character, a non-alcoholic aperitif made with a human touch. I redesigned the logotype to accompany and complement the illustrated label to create a joyful and optimistic atmosphere.
Logotype Redesign
With the eye-catching yellow from the original colour palette, the design celebrated the aperitif suited for everyone and promoted Botivo as “No One is a Stranger.”
Concept Development
Logotype Redesign
With the eye-catching yellow from the original colour palette, the design celebrated the aperitif suited for everyone and promoted Botivo as “No One is a Stranger.”
Concept Development
Layout Experiment
Final Label Design
Poster Design
Billboard Design
Packaging Design